Monday, April 17, 2006

Harley.....HUH??

Anybody else besides me scratching their head after seeing the latest Harley Davidson commercial, entitled Good Nights??

I saw it the first time, and kinda wondered if I missed something. So, with the convenience of TiVo, I rewound it and watched it again. I consider myself a reasonably intelligent person, but I guess some of the logic synapses (or whatever they're called) in my brain just aren't firing when I see that commercial.

The situation is this: It shows several ladies cutting their dates/evenings unexpectantly short with their man. One says something like, "It's getting late".......while the guy glances at his watch and notices that it's still light outside. Another darts out of the car while the guy stands there opening it, attempting to go for a kiss. Then, the final scene shows a house in the background, with noise indicating some sort of gathering, with a Harley parked on the street. The voice-over says something like, "It's different when you have a Harley." Huh? Did I miss something? Do all the women have Harley? Is it a group of friends, and everybody comes over to SEE the Harley? Oh well. If anybody got it, please enlighten me. Otherwise, I'll just chalk it up to the strange concepts sometimes produced by marketing folks. But I think I saw this on ESPN, so one would think that it wouldn't take a Harvard scholar to "get it."

1 Comments:

Blogger steven.russell said...

I think the point is, "Chicks dig men on motorcycles."

Men with cars?! Nice and all.

Men with Harley's. Awwww yeah. Let's get it on.

That is what I think the gist of the commercial is.

If you need me, I'll be down at Bumpus asking about a test drive.

11:18 PM  

Post a Comment

<< Home